The Wild Wood Way

Unique Craftmanship

At Wild Wood Jewelry, craftsmanship isn’t just a process—it’s a legacy. Inspired by western heritage and rugged beauty, each piece is meticulously hand engraved and built from the ground up with care, precision, and artistry.

No shortcuts. No mass production.

Just authentic, custom jewelry made for those who value originality and timeless style.

Whether you’re marking a milestone, telling your story, or simply elevating your everyday look, Wild Wood Jewelry delivers pieces that feel as personal as they are powerful.

Wild Wood Jewelry was built on a simple idea:
People should own pieces that reflect who they are—not what everyone else is wearing.

In a world of mass production and sameness, we go the opposite direction. Every cut, every line, every engraving is done with purpose—creating jewelry that stands apart the moment you put it on.

 

We believe:

  • Individuality matters
  • Craftsmanship should never be rushed
  • Quality should speak for itself

This is for those who don’t follow trends.
For those who value authenticity.
For those who want to stand out without saying a word.

Look Like a Million… Not a Million Others.

Woody’s parents opened Woody’s Jewelry in Portales, New Mexico, in 1955, and the young man who shared his father’s nickname grew up working in the family business on Portales’ downtown square. A few dozen miles down the road, Williamson was raised on a ranch homesteaded by his grandparents in 1915.

Woody graduated from the Gemological Institute of America course in 1983, has been a Jewelers of America certified bench jeweler since 1999, and is the only member of the Retail Jewelers Organization in a 100-mile radius. For decades, his jewelry creations have been customer pleasers in an extensive geographic area.

Stewart, meanwhile, has enjoyed a successful career designing, building, and engraving spurs, bits, buckles, and more with a steady hand that earned him the Engraver of the Year Award in 2010 from the Academy of Western Artists, and the 2013 Adolph Bayers Spur Maker of the Year Award from the National Bit, Spur, and Saddle Collectors Association (NBSSCA).

The two first collaborated on a pair of diamond-encrusted bootleg spurs that won the Best of Show award at the NBSSCA’s Mark of the Makers Contest in 2014 in Denver, and topped the spur category at the Pendleton Cattle Barons Show in 2016.

As Wild Wood Jewelry, Woody and Stewart are partnering to build striking hand-engraved rings and other keepsakes born from gold, platinum, silver, diamonds, and turquoise.

Whether you choose a completed piece from their ever-changing inventory, or opt to work directly with Woody and Stewart to design a one-of-a-kind masterpiece, your Wild Wood jewelry is destined to become a treasured heirloom.

Danny “Woody” Woodard is a Jewelers of America Certified Bench Jeweler as well as having a Gemological Institute of America diamond grading certificate.

Stewart Williamson is a seasoned hand engraver who has been recognized as Engraver of the Year by the Academy of Western Artists in 2010 and received the 2013 Adolph Bayers Spur Maker of the Year Award from the National Bit, Spur and Saddle Collectors Association (NBSSCA).

We look forward to hearing from you. When you contact us you will be in touch with one of the artists and not a sales person.

 

Phone: Woody: 575-760-7660

Phone: Stewart: 575-760-3320

Stewart’s website: custombitsandspurs.com

Email: woodys@yucca.net